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FACE 4WARD - SERUM

PRO-YOUTH SERUM

Combats multiple signs of skin ageing, from fine lines and wrinkles to irritation and sun damage.
78
%
CALMS REDNESS AND IRRITATION
85
%
IMPROVEMENT IN SKIN TEXTURE
90
%
WOULD RECOMMEND THIS PRODUCT
85
%
SKIN LOOKS HEALTHY AND RADIANT
Results observed in a 2-week user trial study on 50 individuals

HOW AND WHEN TO APPLY FACE SERUM FOR MEN

Step 1 Always apply face serum to clean skin, after cleansing. Remove the security seal on the side of the bottle cap.

Step 2 Dispense 1-2 drops onto each cheek or into the palm of your clean hand. Please avoid touching the skin directly with the glass pipette.

Step 3 Massage thoroughly into your face and neck.

Step 4 Leave our anti-aging serum on the skin for a few minutes to be fully absorbed before continuing to apply your next product such as moisturiser or bb cream.

USAGE: Unlike a standard moisturiser, the active ingredients in our serum are designed to target specific male skin concerns, including aging and blemish control. The face serum is suitable for all skin types. Use this men's serum as step 3 of your skincare routine, after toner, before moisturiser.

SHAKEUP TIP: For the best results, apply a generous amount of serum at night-time as the last step in your routine. Let the ingredients work their magic overnight and wake up with healthier, well hydrated skin!

"The serum has the perfect texture, is easy to use and my results are honestly impressive."

Matteo

"I originally bought the Serum from Shakeup Cosmetics for my boyfriend but once I saw the difference in his skin I decided to try it and oh wow! Don’t think I will be using anything else for my acne from now on."

Emma

"I’ve got to give props to shakeup’s serum, unlike others I’ve used it leaves my face feeling soft and smooth (even before applying moisturiser.) After using the serum for about a month I noticed my skin tones evened out and feels/looks more fresh. I would definitely recommend."

Stavros

KEY FEATURES OF OUR MEN'S PRO-YOUTH SERUM


• Effectively exfoliates to stimulate skin cell turnover, resulting in a clearer, healthier and more youthful complexion.
• Formulated with a smaller molecular structure to deliver high concentration ingredients to skin cells which a normal moisturiser is unable to reach.
• Each 30ml Face 4ward Serum is packed with anti-aging ingredients to target wrinkles, fine lines and uneven complexion.
• 100% Vegan. Cruelty Free Formulations. Made in the UK.

Want to start using your Face 4ward anti-aging serum as soon as possible? Check out our delivery options.

GET HEALTHIER SKIN IN 4 EASY STEPS


Our FACE 4WARD routine is designed to be easy to understand and simple to follow. Get the complete 4-step skincare set and save! All of the products are suitable for all skin types, and ideal for both day or night. There's no better time to step up your skincare game.

CLEANSE WITH Face Wash, it gently removes dirt and targets blemishes.
CLARIFY WITH Toner, it helps to reduce oil and shine.
RENEW WITH Serum, it refines skin by targeting fine lines, skin tone and blemishes.
HYDRATE WITH Moisturiser, it replenishes tired skin.
PLUS: Free luxury wash bag!

There's no better time than now to start looking after your skin.

GET THE GIFT SET AND SAVE

SKIN-LOVING INGREDIENTS


Cica (Tiger Grass): Speeds up skin cell turnover rate. As an effective antioxidant, it activates collagen synthesis and targets wrinkles for firmer, smoother looking skin.

Squalane: Effectively moisturises to reduce the appearance of fine lines and dark spots. Despite being an oil, it’s lightweight and noncomedogenic, meaning it won’t clog your pores.

Niacinamide: Strengthens your skins natural texture. Restoring the surface of your skin reduces the appearance of pores, dryness and refines skin tone.

Hyaluronic Acid: Revitalises and replenishes your skins surface to keep it looking healthy. It is water-holding molecule which means it retains moisture and helps to improve skin texture.

Fragrance Free: Protects the skin's overall health. This acts as an additional assurance for all skin types, because it helps to reduce the likelihood of irritation, sensitivity and reactive flare-ups.

See the full ingredients list